About

The Story Behind the Work

Digital strategist, developer, and partner to growing businesses.

Pedro Costa

Pedro Costa

Digital Strategist & Developer

I'm a freelance digital strategist and web developer based in Portugal. I help businesses — from local shops to growing startups — build their online presence, attract the right customers, and run more efficiently.

With a background in marketing, web development, and operations, I bring a versatile skill set that lets me see the full picture. I don't just build websites — I connect the dots between your brand, your audience, and your goals.

When I'm not working, you'll find me exploring new places, diving into the latest tech trends, or planning my next creative project.

Experience

Impact at a Glance

4+

Years of Experience

50+

Projects Delivered

30+

Clients Served

5+

Industries Covered

Skills & Tools

What I Work With

Web Development

React, WordPress, Shopify, HTML/CSS, Figma

Analytics & Tracking

GA4, GTM, Looker Studio, Hotjar, Data Studio

Local SEO & Tourism

Google Business, TripAdvisor, Booking.com, Yelp

Lead Generation

Meta Ads, Google Ads, Mailchimp, HubSpot

Operations & Admin

Notion, Asana, Calendly, Zapier, Slack

Event Planning

Eventbrite, Zoom, Canva, Trello, Airtable

Clients I Help

Who I Work With

I work with a diverse range of businesses, all united by the desire to grow smarter.

Startups

Early-stage companies needing a strong digital foundation and growth strategy.

Small Businesses

Local shops, restaurants, and service providers looking to attract more customers.

Tourism & Hospitality

Hotels, tour operators, and travel brands optimizing their online visibility.

Professional Services

Consultants, agencies, and B2B firms seeking lead generation and better operations.

Agencies & Teams

Marketing teams and agencies needing reliable execution and technical support.

My Approach

How I Work

How I work — and why clients stick around.

Results-Driven

Every project starts with clear goals and KPIs. I focus on outcomes that matter — more leads, more sales, more efficiency.

Clear Communication

No jargon, no disappearing acts. I keep you informed at every step with regular updates and transparent reporting.

Hands-On Execution

I don't just strategize — I build, launch, and optimize. From first wireframe to final report, I'm in the trenches with you.

Long-Term Partnerships

I invest in relationships, not one-off gigs. Many of my clients have been with me for years because I genuinely care about their success.

Let's Work Together

Ready to take your business to the next level? I'd love to hear about your project.